Los Angeles, CA–When I pulled up to Marathon Burger located at 7507 Melrose Ave, the energy outside felt like a celebration of legacy, creativity, and community. I couldn’t help but think about how Nipsey Hussle’s dream continues to inspire and empower Los Angeles, especially the South Central community. His team, led by his brother Blacc Sam, has done an incredible job of carrying his vision forward—not only in music and fashion but now in the food world.
This launch was timed perfectly, coinciding with the 25-year anniversary of SpongeBob SquarePants. In an interesting twist, the Marathon Burger joined the festivities alongside other big brands like Wendy’s, offering special SpongeBob-themed burger options. The collaboration put an unexpected, playful spin on the launch, adding a bit of nostalgia and fun to the experience.
Read More: Wendy’s Celebrates 25 Years of Nickelodeon’s “SpongeBob SquarePants”
Originally, many thought the team would open The Marathon Burger at the Fatburger location on Slauson and Crenshaw, a spot Nipsey frequented and a landmark of his legacy. Instead, they chose to make a mark on Melrose, taking over a former Noom Burger location near the Marathon rooftop flagship store, a space dedicated to Nipsey’s brand following his tragic death more than five years ago.
The Marathon Burger is more than a restaurant. The walls radiated the same authenticity and pride that Nipsey put into his music and his businesses. The menu itself is an extension of that, with a unique lineup of classic and innovative options, including the recently added plant-based burger, a testament to the inclusive spirit Nipsey embodied.
It’s clear the team behind Marathon Burger took the time to ensure that there was something for everyone, whether you’re a meat lover or exploring plant-based alternatives.
If you’re in Los Angeles, make sure to stop by Marathon Burger and experience this piece of Nipsey’s ongoing legacy. They’re open from 11 a.m. to 10 p.m. every day, right there on Melrose Ave. You’ll leave with a satisfied palate, a full heart, and a strong reminder that The Marathon really does continue.
